Are They Messing With Your Kids’ Minds?

Did you know that many countries do not allow advertisers to target their marketing to children under 12?  Can you imagine?–No toy commercials!  Since studies have shown that kids under the age of 6 are often not able to differentiate between what is real and what is imaginary, it’s understandable, I guess.

America, on the other hand, has allowed thousands of public schools to actually bring advertising into the classroom.  Does your school have Channel One?  This is a service that provides TVs and other equipment to schools free in exchange for an agreement to show their news broadcast and advertising on a daily basis to the kids.

Do you think that advertising to children is wrong?  Is there any problem with this?  Are children any more influenced by ads than adults are?

 

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About dayuntoday

I'm a wonderer. I spend a lot of time mulling, pondering, and cogitating. This is just a place to park some of those thoughts.
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12 Responses to Are They Messing With Your Kids’ Minds?

  1. Anonymous says:

    Wow.. never thought of it.  I’d need to do more reading on it.

  2. our schools here don’t have channel one

  3. fwren says:

    Why on earth would children need to watch TV including commercials in school!!??

  4. fwren says:

    By the way, I wonder if it would do any good to complain to Xanga about the horrid ads on your comment page? 

  5. fwren says:

    Now it’s gone ~ now you see it, now you don’t!   Strange ~

  6. that would be wonderful to not have commercials targeted to children under 12!Our school does not show tv in the classroom.  I’d have a HUGE problem with that – besides the commercial part.

  7. gsmith03 says:

    To be honest, I don’t think children are any more influenced by ads than adults are.  Advertisers have gotten so good at what they do that they can very skillfully manipulate you into wanting to buy their product.  All they have to do is put certain colors into the ads, or certain music, or just link it to sex.  The thing with kids is that most of the time they have to have someone buy the product for them, so often toy ads are actually more geared toward the parents, even if it means getting the kids to go whine to their parents for the toy.

  8. They have ads all over the gyms and cafeteria’s at our schools too.  Yes, it’s wrong…but then schools are rarely about education these days  anyway…and no one seems to give a rip…it’s a free for all and most parents don’t seem to care.

  9. gokellyjo says:

    I think they are probably ‘influenced’ to the same degree, however, they lack the cognition to filter the messages the same way an adult is.If you don’t think kids are influenced by the media, ask any 2 year old what the Golden Arches are.  They know.  šŸ™‚

  10. homefire says:

    @fwren – Well, it gets a lot of free equipment which the schools can then use for other things.  The service provides a daily “news show” which includes commercials.  There are a lot of schools doing it, unfortunately.  What ad did you see this time?  (Maybe PM me–those things are sometimes generated by what’s written here)

  11. P_Obrien says:

    Children are more influenced by everything than adults are. That’s the whole point of being a child, to be influenced. Everything is focused on learning, so what did we expect?

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